Web Design Proposal for …
My name is Archie, I'm the founder of round2 studio.
The name round2 came to me when I was noticing a pattern of the businesses that were working with me. They had outgrown their old website and needed something that can scale with them and make them the obvious choice in their industry.
We have worked with businesses across the UK and US in various different industries such as finance, consulting, marketing, clothing brands, health & wellness and more.
Our mission is to ensure every business has the platform they deserve to stand out and showcase how they can make an impact whilst utilising a strategy to build credibility and convert at a high rate.
SnackNoma is an upcoming freeze-dried fruit brand combining premium ingredients with indulgent coatings such as chocolate and matcha. The initial focus will be DTC, with the website designed to build anticipation ahead of launch and provide a strong foundation for future growth.
Build anticipation ahead of launch
Communicate the brand story and product USP
Create a memorable, premium brand experience
Build an audience through email capture
Establish a scalable foundation for DTC e-commere
A bold, playful and premium visual direction inspired by brands such as Little Moons and SULT. The site will combine vibrant colours, high-quality product photography, brand assets and illustrations, considered typography and subtle animations to create an engaging experience that feels memorable and ownable to the brand.
Framer will be used to design and build the website, allowing for a highly visual, fast and flexible experience with responsive layouts, animations and interactions.
Framer Commerce will connect the Framer website with Shopify, allowing the brand to combine Framer’s design capabilities with Shopify’s established ecommerce infrastructure.
Shopify:
Shopify will power the ecommerce side of the business, including products, inventory, orders, payments, customer accounts and subscription functionality. This provides a scalable foundation as the brand grows its DTC offering.
Mailchimp (or any email marketing tool) will be used to capture and manage email subscribers, supporting the pre-launch waitlist and future marketing campaigns. Website sign-up forms will be connected to Mailchimp to help build an audience ahead of launch.
Our Process
Discovery
We start by getting to know you and your business as well as goals, problems and overall scope of the project.
Research & Strategy
We carry out research into your ICP and your competitors to understand your audience and their language, wants & needs.
Design & Build
We put together a sitemap & wireframe and once approved we begin building out your site on Framer.
Launch
Once everything has been approved, we assist you with the domain setup and launching your site. We ensure any tweaks or fixes are catered for up to 30-days post launch.
5-6 weeks
Case Study
Forma Athletic
Clothing Brand
Forma Athletic needed more than a website, they needed a home for a brand built for high performers who refuse to settle. We created a fully custom Framer ecommerce experience integrated with Shopify, complete with dynamic product catalogues, a shoppable social section and a brand identity that matches the ambition of every athlete wearing their kit.
Deliverables
Website Design & Development
Custom Framer website with multiple responsive pages & layouts, visual design, animations and interactions.
Brand & Content
Brand-led storytelling, product presentation, photography-led sections and clear calls-to-action.
Ecommerce
Shopify integration via Framer Commerce, including product pages, cart, checkout and subscription functionality.
Pre-Launch
Email capture, waitlist and Mailchimp integration to build an audience ahead of launch.
Social Integration
Social media content and proof points integrated throughout the website.
Launch & Handover
Testing, launch support and guidance on managing the website and ecommerce platform.
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